Behr Paint 2022 “Breezeway” Color of the Year is the perfect connection where a breath of fresh air meets a coat of fresh paint
Launching the Quiet Tone with BEHR DYNASTY ™ – Our Most Innovative New Product in Company History
SANTA ANA, California, August 31, 2021 / PRNewswire / – Today, Behr paint company announced its color of the year 2022, Breezeway MQ3-21, an accessible but noticeable color. The silvery-green shade with cool undertones, part of the BEHR® 2022 Color Trend Palette, is inspired by the beauty of the land and mimics the naturally beautiful sea glass found on the shores of beaches salty.
Breezeway evokes feelings of freshness and peace while representing a desire to move forward and discover new passions. Leading you from place to place, color grabs your attention and is an open invitation to experience the world from a new perspective, both within the home and beyond your front door.
“A new year offers the opportunity to embrace a sense of renewal and pursue untapped passions,” says Erika Woelfel, vice president of color and design services at Behr Paint Company. “Whether it’s lacing our hiking boots or pulling out the gardening tools, Breezeway inspires us to fully embrace the hobbies or adventures, both near and far, that we are passionate about. We look forward to a color that welcomes a hopeful sense of renewal, restoration and healing. “
Breezeway will be available in the brand’s latest innovation, BEHR DYNASTY ™. The most advanced paint in company history, BEHR DYNASTY ™ is a four-in-one product that gives DIYers, painters and design professionals a unique product to deliver beautiful, long-lasting results. It is the most stain resistant, scratch resistant and quick drying single coat paint in the BEHR product line.
“BEHR DYNASTY is the result of our relentless drive to improve the painting experience, providing our most advanced paint to date with the rich color of BEHR® paints,” said Jodi allen, Global Marketing Director at Behr Paint Company. “We are confident this new formula will deliver everything painters, designers and DIY enthusiasts want in performance and color. “
“BEHR DYNASTY offers our most stain resistant, scratch resistant, quick-drying single-coat paint, all in one pot,” said Jeff Kinnaird, executive vice president of merchandising for The Home Depot. “We believe this is the most innovative paint offering in years thanks to our exclusive relationship with BEHR, and we are delighted to offer this innovation to our customers.
Designers and DIY enthusiasts will love the versatility of Breezeway, easily transitioning from casual to coastal and modern to vintage. The peaceful hue awakens the spirit of the home without taking over the space, and pairs perfectly with many other colors from the new BEHR® 2022 Color Trend Palette, including the timelessness of Whisper White HDC-MD-08 and the bold terracotta red of Parfait Penny S180-6. Alongside Breezeway, the 20 soothing colors in the palette inspire us to step into the New Year on a hopeful note, while also making the home an ultimate refuge and oasis.
To celebrate the Color of the Year and Color Trends 2022 palette, Behr will help turn a winner’s dream into reality with a grand prize of up to $ 50,000 – from starting a new business to traveling the world, they can rediscover and truly embrace their passions. Consumers can enter the Color in Motion contest for a chance to win. A lucky winner of the grand prize will receive $ 50,000 and five first prize winners will each receive a $ 1,000 Home Depot® gift card. The competition is open in the United States and Canada residents only and ends at 11:59 PM PST to September 28, 2021. Void where prohibited. See the official rules for more details.
Breezeway and the 2022 Color Trend Palette are available now, exclusively at Home Depot® stores nationwide. To learn more about Breezeway and find inspiration for a project using the 2022 Palette, pick up a BEHR 2022 Color Trend Palette brochure at a local Home Depot® Color Solutions Center, or visit behr.com/2022coty or behr.ca/2022coty.
About the Behr paint company
Founded in 1947, Behr Paint Company is a leading manufacturer of paints, primers, decorative finishes, stains, surface preparation and application products for DIY enthusiasts and professionals. United States, Canada and Mexico. The Santa Ana, CaliforniaA company based and manufacturer of the BEHR®, KILZ®, WHIZZ® and E&J® brands is dedicated to serving the project needs of DIY enthusiasts, professionals, architects and designers with an unwavering commitment to quality, innovation and value. For more information, visit Behr.com. Professional contractors can visit BEHRPRO.com to learn more about BEHR products and BEHR PRO® services. Behr Paint Company is a subsidiary of Masco Corporation (NYSE: MAS).
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SOURCE Paint Behr