Nelly continues its transformation towards profitability by implementing a comprehensive cost reduction program

Most of the initiatives under the cost reduction program will be implemented in 2022 and will include reductions in office staff, which are made possible by further efficiency improvements in all areas of the business, such as as the company’s assortment, IT systems portfolio and core systems. business process. Union negotiations will begin shortly.

“We are simplifying all areas of our business and as we reduce the breadth of our assortment, streamline our IT systems and optimize the way we work, it becomes possible for us to deliver a strong customer experience in a more efficient.. We will only achieve sustainable profitability in our business if we have the right focus and the right size of organization.” says Helena Karlinder-Östlundh, Acting CEO of nelly.

Along with the cost reduction program that is now in place, the company will also gradually reduce its marketing expenses during the remainder of 2022, primarily through increased efficiency across all channels, and continue to optimize its logistics operations.

For more information please contact:
Helena Karlinder-Östlundh, Acting CEO
+ 46 703 00 92 11
[email protected]

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